Sales Growth Opportunities Around the Scariest Holiday: How to Use Halloween to Boost Cannabis Edible Sales
While it’s expected that holidays like 420 and 710 (oil day!) will lead to a boost in daily and weekly cannabis sales, other holidays which typically aren’t associated with cannabis can also be a boon to brands and retailers that play their cards right. Halloween is just around the corner, and the cannabis industry should […]
Green Wednesday—LEGAL CANNABIS’ VERY OWN BLACK FRIDAY
With Halloween already in the rear-view mirror, Thanksgiving is the next big event of the Holiday Season. The Wednesday before Thanksgiving has been dubbed Green Wednesday, due to the huge spike in cannabis sales that we see on this day from consumers stocking up on their favorite dank flower and infused treats before the feast. […]
Happy HalloWEED: HALLOWEEN 2021 WILL DRIVE TRAFFIC AND SALES FOR EDIBLES AND INHALABLES
It’s Fall Y’all! With Halloween just around the corner, the preparations for the spookiest celebration of the year are well under way. For many, Halloween is a major occasion to throw a party or kick back and enjoy some scary movies while riding a candy-induced sugar high. According to BDSA’s Cannabis Consumer tracking, activities like […]
Solventless Cannabis: Beyond the Dab Rig
Some in the industry may claim that solventless cannabis products are the choice product of a niche group of cannabis consumers…maybe just the smug hipsters of the cannabis scene who eschew all but the finest and most exclusive concentrates? Further, we have heard opinions that solventless cannabis products only “work” in markets that over-index to […]
Gearing Up for a Summer Outdoors!
With more people vaccinated and ready to have a good time, many are looking forward to getting back to concerts, festivals, and sporting events that were put on hold last year. Cannabis consumers are no exception when it comes to a passion for outdoor events. BDSA’s Retail Sales Tracking and Consumer Insights data highlight that […]
Five Non-Gummie Edible Brands to Watch in 2021
While gummie-focused brands are expected to maintain their commanding position in the edible space, the team at BDSA wanted to take this opportunity to highlight five exciting non-gummie brands to keep an eye on in 2021.
BDSA Webinar Recap – EAT: Insights into the Edibles Market
Cannabis edibles are a key driver of legal cannabis sales, accounting for 15% of total spending at present. That share is forecast to increase over time: By 2025, sales of edibles are expected to grow to 2.4 times 2020 sales volume versus 2.1 times growth in the total legal cannabis market—where sales are forecast to […]
Gummies on the Rise: The Rapid Growth of the Most Popular Ingestible Cannabis Product
Infused gummies make up 84% of candy ingestible sales in 2020 While sales of ingestible cannabis have grown steadily in legal markets, candies have seen particularly strong sales, with infused gummies making up 84% of candy ingestible sales so far in 2020 across Arizona, California, Colorado, Nevada and Oregon. Overall gummy sales in these 5 […]
Growing Acceptance of Legal Cannabis and the Impact on Ingestibles
Global legal cannabis spending is forecast to reach $47 billion in 2025, a number too big to ignore for many companies and industries. The U.S. will continue to be the largest global market, driven by more and more adult use markets opening.
Gummies Are as Popular as Ever
Cannabis Ingestibles cover a lot of ground, including everything from pills to slices of pie to bottles of THC-infused cold-brewed coffee. But one style of ingestible dominates the market: the gummy.