BDSA Blog
Exploring the tension between consumer data and brand narratives in cannabis marketing.
Arm your sales team with data-backed sales stories. Use sell-through, rank, velocity, and other metrics...
With the legalization of low-THC hemp, a new wave of intoxicating hemp-derived products hit the market,...
Use your Total Addressable Market (TAM) to identify growth opportunities, make informed strategic decisions,...
Just eight months after the legalization of adult-use cannabis, Ohio has already launched adult-use sales!...
Despite ongoing industry headwinds, the cannabis industry is still growing rapidly, with BDSA forecasting...
One of several Midwestern states that continued to grow its cannabis sales as mature cannabis markets...
As competition intensifies, strategic pricing is essential for cannabis brands to maintain profitability...
As competition intensifies, strategic pricing is essential for cannabis brands to maintain profitability...
In an industry more competitive than even, cannabis brands need to be able to stay nimble by implementing...
7/10 is the unofficial holiday of cannabis concentrates, designated as such by concentrate aficionados...
Ohio became the 24th state to legalize cannabis after 56% of voters said yes to adult-use on November...