Identify white space, track trends, and launch with confidence
BDSA solves for Innovation
Work with BDSA to identify white space opportunity to build and optimize your innovation strategy. Customizable sales data and analytics solutions to ensure you can connect consumer wants and needs to actual sales and performance.
Granular Retail Sales Data
Category to brand to product to product attribute sales and trends—what is and is not selling in-market.
Consumer and Shopper Target and Segment Creation
Profile target consumers or shoppers unpacking who they are, what they care about, and how you might better solve for their needs.
Drivers of Growth
Identify the drivers of growth across categories, brands, products, and product attributes today and out five years to stay ahead of trends and innovate with excellence.
Customized Innovation Solutions
BDSA’s Professional Services team on-demand for deeper analytics such as driver analyses, consumer or shopper segmentations, store segmentations, and correlations.