Quick Hits: Midwest Cannabis – Future Market Outlook, Current Sales, and Consumers

Cannabis is blooming in the American Midwest. BDSA forecasts sales in Illinois, Michigan, Indiana, Wisconsin, Iowa, and Montana to total ~$3 billion this year and grow to ~$6 billion in 2026. In this document, BDSA provides highlights on the burgeoning Midwest legal cannabis market including: 

• BDSA’s tracking year-to-date sales in Illinois and Michigan. 

• • Inhalable versus ingestible category share. 
  • Top brands and MSOs. 

• BDSA Consumer Insights data on cannabis Consumers, and their behavior and preferences.