Quick Look: Cannabis Beverages
Currently, beverages make up a relatively small percentage of overall cannabis sales; however, the beverage market is evolving. 19% of cannabis consumers consume cannabis beverages. 5% of cannabis consumers prefer beverages. 57% of US beverage consumers in fully-legal states consume cannabis beverages at least weekly
Insights into the U.S. and Canadian Beverage Market
Continuing our three-part Holiday Season Webinar Series “Eat, Drink and Be Merry”, BDSAs own Kelly Nielsen takes us deeper into the edible market by showcasing the exciting developments in cannabis beverages. This webinar provides a high-level comparison of cannabis beverage sales growth in the US vs. Canada, gives a look into consumer preferences regarding beverages and explains the growing role that other cannabinoids such as CBD will play in the beverage market going forward.
Featuring special guests from leading companies in the beverage space: Luke Anderson, co-founder of Cann; Lori Hatcher, Head of marketing at Trust Beverages; and Jeremy Marshall, Brewmaster at Lagunitas Brewing Company.