‘In the Weeds’ Episode 11: Women Cannabis Consumers are Different. How? Featuring Terri Nopp, Founder of Happy Parties
On this week’s podcast we yak with Terri Nopp, founder of Happy Parties, about the unique needs and preferences of the woman cannabis consumer. About Terri Nopp, Founder of Happy Parties With 25 years of communications experience ranging from start-up positioning, to enterprise global messaging, Her latest endeavor, HAPPY Parties, is growing rapidly and is […]
‘In the Weeds’ Episode 10: BDS Analytics’ Own Claire Kaufmann Dishes About The Le’Or Cannabis Passover Seder
This week’s podcast promises to be our most informative yet. As we all know in the cannabis industry, our Christmas comes in April. Listen this week as we give real, tangible advice about how to make the most of your sales on 420. Listen to the latest podcast here. About Greg Shoenfeld, Director of Operations […]
‘In the Weeds’ Episode 9: 420 Special – How to Best Optimize Sales for 420 – For Retailers and For Brands
This week’s podcast promises to be our most informative yet. As we all know in the cannabis industry, our Christmas comes in April. Listen this week as we give real, tangible advice about how to make the most of your sales on 420. About Greg Shoenfeld, Director of Operations for BDS Analytics On today’s show […]
‘In the Weeds’ Episode 8: Meet Rob Meagher, Founder of Cannabis Business Executive
On today’s show we chat about cannabis publishing and conventions with Rob Meagher, founder of Cannabis Business Executive. We attempt to answer the question, “Are we in a cannabis publishing bubble?” Listen to the latest podcast here.
‘In the Weeds’ Episode 7: Meet Dan Anglin, Founder of AmeriCanna, One of the Top Edibles Brands in Colorado
On today’s show we yak with Dan Anglin, Founder of AmeriCanna, one of the most successful edibles brands in Colorado. His rapid growth represents the brand trifecta – equal parts quality product development, compelling story and positive community engagement. Learn how you can take your brand to the next level. Listen to the latest podcast […]
‘In the Weeds” Episode 5: Cannabis Consumer Research Study – Featuring Linda Gilbert, Director of Consumer Research for BDS Analytics
On today’s show we yak with Linda Gilbert, Director of Cannabis Consumer Research at BDS Analytics. BDS Analytics Consumer Insights offers the only statistically significant detailed consumer survey in the cannabis industry. Listen to the latest podcast here.
‘In the Weeds” Episode 4: Mood Matters – Featuring Charles Jones, Founder of Lucid Mood
On today’s show we yak with Jesce Horton, Founder of the Minority Cannabis Business Association (MCBA.) The MCBA advocates on behalf of minorities in the cannabis industry. Today Jesce tells us about MCBA’s new record expungement initiative, developed in partnership with with renowned cannabis brand Marley Natural. Listen to the latest podcast here.
2016 Oregon Cannabis Market Synopsis – Top Selling Categories, Biggest Opportunities Ahead, Consumer Preferences
By Claire Kaufmann | February 20, 2017
In the Weeds Episode 3: Double Bottom Line Cannabis Brands – How Giving Back Contributes to Your Bottom Line – Featuring Jesce Horton, Founder of the MCBA
On today’s show we yak with Jesce Horton, Founder of the Minority Cannabis Business Association (MCBA.) The MCBA advocates on behalf of minorities in the cannabis industry. Today Jesce tells us about MCBA’s new record expungement initiative, developed in partnership with with renowned cannabis brand Marley Natural. Listen to the latest podcast here.
In the Weeds Episode 2: Microdosing – Expert Marketing Insight on Marijuana’s Latest Product Trend – Featuring Kiva Confections and Sweet Grass Kitchen
Today we get the latest marketing insights on microdosing from two of the industry’s great marketing minds, Jesse Burns of Sweet Grass Kitchen and Christie Strong of Kiva Confections Listen to the latest podcast here.